Alt Tags

Why is alt tags are so important?

Tags are <body>, <a>, etc. They’re also known as “HTML elements” within the DOM. Attributes are things like title=, alt=, etc. Properties are parts of CSS, for instance background-color in <body style=”background-color: red; font-weight: bold;”>. Those are the 3 things people get mixed up most often.

The alt attribute is commonly, but incorrectly, referred to as an image’s “alt tag”. SEO101 strongly contradict this statement. What we have figured out that it is not intended to provide “pop up” text or tooltips when a user’s mouse hovers over the image, though alt text has historically been presented in this way in some web browsers; HTML’s title attribute is intended for supplementary information that can be used in this way. (To use alt correctly and suppress the tooltip that some web browsers generate, a web author can use an empty title attribute.)

alt is a required attribute. Title isn’t required, but SEO101 recommend including title. Title should be just a single word or phrase, whereas alt should be a sentence or two, describing what a missing image should result in, or a text-only browser or browser with images turned off should see. For some unimportant images you could put in alt=”", or navigation images, something like alt=”[Downloads]”. In the case of navigation images, you could make the
title
title=”click here to download”, since even though there is no rule on this in the specification, browsers generally honor title over alt when showing a tooltip/titletip.

That small yellow box that comes up when your mouse cursor is placed over an image is called the ALT tag. very relevant image should have an alt tag with your keywords or phrases entioned in the tag. For example.

The ALT description might be “Company Name Logo” instead of “logo.jpg”

A proper ALT tag goes after the file name, and before the Align indicator like this:

<img src=”button_headline.png” alt=”Welcome to our website!”>

As of early 2006, most experts claim that the ALT tag is no longer being considered for ranking criteria by some search engines. We believe that since the ALT tags still do get indexed and show up when searched for, there’s no reason not to have them, and they still do help.

Undeniably, they cannot HURT you, and they will still help you with some engines. SEO101’s recommendation is to continue to use them, but be sure to avoid “keyword stuffing“. According to google and most of morden search engine, more then enough keyword is considered as spam. Here at SEO101 we strongly suggest you to put 8-10 most relevent keywords. Besides, who knows when the pendulum will swing back the other way?

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